
What We Do
We are a boutique short-term rental co-hosting and consulting firm specializing in experiences that go beyond check-in and checkout. Every detail, from sparkling cleanliness to curated guest touches, is designed to reflect The Royal Standard - our unwavering commitment to white-glove service, seamless communication, and unforgettable stays.
If you are a homeowner expecting the highest level of guidance and care for your property, we raise the bar - then exceed it!
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Customized and ALWAYS improving marketing
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Protecting your investment
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100% reimbursed and replacement for any damaged property
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5-star guarantee
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Monthly payments

Our Properties

Who we serve
Lexington, KY
Central Kentucky
Nashville, TN
About Us
Jennifer Royalty
Founder and CEO
As a real estate agent in Central Kentucky, Jennifer has a deep understanding of the industry and a passion for helping clients achieve their real estate goals. Her expertise includes market analysis, investment analysis, short term rental analysis, negotiation, and property valuation.
Jennifer realized the income potential of Short-Term and Mid-Term Rentals when managed correctly and combined that with a passion for traveling and Real Estate – The Royal Standard was born.
With a portfolio of 7 profitable properties owned and managed, Jennifer and The Royal Standard are striving to become the #1 Boutique Vacation Home Firm in Central Kentucky and Nashville.

Services We Offer
Set Up For Success Package
What’s Included:
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Property Prep & Styling Guidance – insider tips
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Professional Photoshoot Coordination
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Listing Setup -fully optimized
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Tech Stack Implementation – pricing tools, guest messaging automation, and smart integrations
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Owner Training
You’ll take over management once it’s launched, but you’ll already be running with a system designed to earn 5-star reviews from day one!
Full Co-Hosting Package
What's Included:
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Full-service STR / MTR property co-hosting service
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Guest communication & support
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Professional property setup and listing creation
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Vendor & maintenance coordination
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Revenue & performance tracking
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Complete operations are handled by us
This is the option for you if you prefer a completely hands off (passive) operation!
Why We're Different
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Just throwing it up on a platform
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Nothing differentiates your rental
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No personal touch
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Lackluster marketing
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No streamlined process
WRONG WAY
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Full-service professional approach
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New-age marketing and Dynamic Pricing
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Proactive and consistent Cleaning Standards
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Elevating to an exceptional rental experience
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1st page (fully optimized) on Airbnb and VRBO
RIGHT WAY
What Rate Can I Get?

5-Star Guarantee
If we don't receive a 5-star review from a guest, we don't get paid.





